Sven Baker
Group CEO and Sales Director
Directors
Biography
With nearly two decades at Ingenia, I’ve helped shape our growth into a global leader in plastic card and RFID credential solutions. From ID cards and driving licenses to gift cards, key fobs, and wristbands, our secure UK facilities deliver products that enable identity, authentication, payment, and access worldwide.
My focus spans strategy, marketing, and innovation—ensuring our products remain reliable, diverse, and world-class. I believe success comes from doing ordinary things extraordinarily well and from building a strong team that clients can trust.
Beyond work, I enjoy life with my wife, two sons, and daughter, with passions for faith, family, sports, travel, design, and connecting with friends around the world.